Smart routing for every link, QR & domain
The routing engine behind Links and QR — send each visitor to the right place by geo, device, time, UTM, or referrer, with A/B splits, rotation, deep links, and host + path routing on your own domains.
One destination, infinite rules.
app.snipy.com
By invitation · Links, QR and analytics
One link. Infinite rules. No forced prefixes.
Match on geo, device, time, UTM, or referrer — then send to a destination, splash, A/B split, or rotation. Map host + path on your own domain.
Rule-based, not AI
Targeting rules evaluate deterministically — same engine as Links.
Host + path
Own-domain routing without forced /q or /r prefixes.
Deep links
Device-aware paths to App Store, Play, or custom deep-link URLs.
What Routes sends to your funnel.
One destination, infinite rules.
- —Geo, device, time, UTM & referrer rules
- —A/B testing & weighted rotation
- —Deep links to native apps
- —Host + path routing, no forced prefixes
- —Campaign & channel attribution
- —Fallback & default destinations
- 01
Set the rules
Match on geo, device, time, UTM, or referrer — stack as many as you need.
- 02
Choose an action
Send to a destination, a splash, an A/B split, or a weighted rotation.
- 03
Route any domain
Map host + path on your own domain — no forced /q or /r prefixes.
Attributed to Routes · 7d
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Illustrative product preview — not a live account
Capabilities on this surface
- Geo, device, time, UTM & referrer rules
- A/B testing & weighted rotation
- Deep links to native apps
- Host + path routing, no forced prefixes
- Campaign & channel attribution
- Fallback & default destinations
Plan gates apply where noted (Pro+, Max). See pricing and the fee calculator.
Where Routes sends its signal.
Not a silo — every event flows on to the surfaces it powers, and into one funnel.
Routes questions.
Related guides
Routes that joins the same OS spine.
Request access. Every event lands where you can attribute it — or automate against it.